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Apr 6, 2008 53 min

Chip Heath - Missions That Really Inspire

from Inside Social Innovation

Your organization has an important mission. But could a potential funder or volunteer tell that by looking at your website or your annual report? And could one of your employees make the right decision in a tough situation by reading it? In this audio lecture recorded at the 2007 Nonprofit Management Institute at Stanford, Chip Heath discusses how you can craft a mission statement that inspires people and helps them make important decisions, thereby offering powerful tools to lead your organization. https://ssir.org/podcasts/entry/chip_heath_-_missions_that_really_inspire

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Chip Heath - Missions That Really Inspire

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