CHOOSE SARCASM: Kiwi Humor Meets Māori Style | Christchurch News

A Kiwi family’s garage-turned-fashion empire is rewriting the rules of streetwear—with sarcastic te reo Māori designs, zero ads, and a puppy named Lunar on moral support. Started in 2023 by Taylor, CHOOSE SARCASM exploded from a lockdown whim into a global hit, shipping thousands of orders worldwide thanks to pure word-of-mouth. Their cheeky, culturally blended te reo Māori prints resonate deeply, proving that small, authentic brands can make a massive impact—without ever needing a billboard. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/2ced66e56b8a249d