Choosing Direction Without Burning Everything Down episode artwork

EPISODE · Jan 13, 2026 · 17 MIN

Choosing Direction Without Burning Everything Down

from Purpose + Profit Podcast

Starting the New Year with Intention and PrecisionJess Sato discusses the pressures and urgency often felt at the start of a new year. She emphasizes the importance of easing into the year with intention and avoiding the instinct to make rapid changes. Jess shares her experience of becoming the President of the Board for HeartProfit and talks about the significance of discerning what still matters in one’s work and relationships. She advises leaders to audit their past actions, understand shifts in their environment, and maintain valuable elements of their work, rather than overhauling everything. The episode highlights the need for strategic and deliberate thinking to navigate leadership transitions and build purpose-driven businesses successfully.00:00 Welcome Back to the Purpose and Profit Podcast00:27 Easing into the New Year01:30 Navigating Choices and Consequences03:45 The Importance of Audits and Discernment05:32 Understanding Leadership Transitions09:28 Preserving Continuity and Relationships13:26 Strategic Thinking for the New Year16:34 Final Thoughts and InvitationIf you need additional support and a thought partner to navigate big business and leadership transitions, let's talk. Simply schedule a free session by clicking here.Connect with Jess:www.jessicasato.com for all the free resources!Instagram: www.instagram.com/jessicasatocoachLinkedin: www.linkedin.com/in/jess-sato

Episode metadata supplied by the publisher feed · Published Jan 13, 2026

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Starting the New Year with Intention and Precision Jess Sato discusses the pressures and urgency often felt at the start of a new year. She emphasizes the importance of easing into the year with intention and avoiding the instinct to make rapid changes. Jess shares her experience of becoming the President of the Board for HeartProfit and talks about the significance of discerning what still matters in one’s work and relationships. She advises leaders to audit their past actions, ...

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Choosing Direction Without Burning Everything Down

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