Chris and Dennise Talk Tech Sales: A Conversation With Dennise Quevedo @ Elevate Hire, ex-Google

The tech world moves fast—we know that.From product updates to AI breakthroughs, it feels like every day there’s a new tool or platform changing the game.But there’s one engine behind the scenes that doesn’t always get its flowers—yet it’s the reason those innovations reach the world at all:Sales.And I don’t mean just cold calls and commissions.I’m talking about strategic, insight-driven, revenue-generating work that keeps companies alive—from the scrappy startup to the biggest names in the industry.Let’s be honest: many people believe that if you work at a company like Google or Meta and you’re not an engineer, you’re somehow less essential.But that couldn’t be further from the truth.Tech sales isn’t an afterthought—it’s the launchpad.Just look at the numbers:* At Google, Cloud Sales teams helped generate over $36 billion in revenue in 2024.* Meta? A staggering 98% of its revenue comes from sales-driven ad partnerships.* And startups with strong sales pipelines grow nearly 3x faster than those without.So today, we’re digging into all of it—the numbers, the strategies, the future of tech sales—with someone who’s been at the center of this evolution.Dennise Quevedo has led sales and development teams at Google, Amazon, and Wix—some of the most influential tech companies in the world.Now, he’s the Senior Manager of Learning & Development at Elevate Hire, where he’s building the next generation of tech sales talent.And trust me—he’s not just teaching people how to close deals.He’s showing them how to build careers, drive revenue, and shape the direction of entire companies.We’re going to talk about how tech sales have evolved, what early-career sellers need to know, and why L&D and enablement are no longer optional—they’re essential.If you’re in tech, trying to break into tech, or just want to understand where the real power lies in this fast-changing industry...This is the conversation you’ve been waiting for. Get full access to The Reluctant Graduate at thereluctantgraduate.substack.com/subscribe