Chris Clifford on Adaptive Reuse, Experience-First Retail, and Building Places Worth Staying

In this episode of Place Shapers, host Todd Fidelman sits down with Chris Clifford, retail broker and developer at Cast Capital Partners, to explore what it really takes to transform the way people experience a place — from the ground up. They discuss the philosophy behind the Cliff, a $72 million adaptive reuse project turning a former Henderson office campus into an open-air, experience-first retail destination, and why Chris believes the projects worth doing are always the hardest ones. Chris shares how he's curating community over commerce, bringing breakout San Diego concepts to the Las Vegas Valley, and why asking for people's time is more powerful than asking for their money. A conversation for anyone rethinking what retail can be — and bold enough to build it. Learn more about The Cliff. Place Shapers is hosted by Todd Fidelman and produced and distributed by Merrick Studios. Check out all of our episodes at https://merrickstudios.com/place-shapers-pod