Chris Ihrig thinks about Gen X stepping into leadership

Chris Ihrig is the Chief Engagement Officer of Fired-Up! Culture and author of the book "Own It!" On this episode of Groupthinkers, host Justin McCord sits down with Chris to discuss the findings within RKD’s latest study, “Don’t You Forget About Me: The Nonprofit Marketer’s Guide to Generation X.” Chris shares his perspective on Gen Xers as they enter into leadership roles that influence organizational culture. Follow Groupthinkers on Twitter/Instagram @groupthinkers. For more information visit rkdgroup.com/podcast.