Chris Walker: How to Run an Executive Thought-Leadership Program

I chatted with Chris Walker about Founder-Led Marketing and how to run a successful CEO thought leadership program on LinkedIn in 2024.In this episode we will cover: How Content Consumption Has Changed Outbound Sdr vs Thought Leadership Program How to Start Testing Founder-Led Marketing Founder-Led Marketing as a Category How to Start Driving Business Outcomes Through LinkedIn CEOs Crushing LinkedIn and many more topicsChris Walker: LinkedIn: https://www.linkedin.com/in/chriswalker171/ YouTube: https://www.youtube.com/ @ChrisWalker171  Podcast: https://podcasts.apple.com/us/podcast/b2b-revenue-vitals/id1511588213 Refine Labs: refinelabs.com Project 33:Website: https://www.project33.io/Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFH?si=439e607dc707473aLinkedIn (Finn): https://www.linkedin.com/in/finnthormeier/LinkedIn (Jay): https://www.linkedin.com/in/jay-flores/LinkedIn (Tobi): https://www.linkedin.com/in/tobias-moelenkamp/#linkedinads #linkedinagency #linkedinadsagency #linkedinfounderbranding #saasmarketing #b2bmarketing #b2bcontent #demandgeneration #awareness #content #linkedin #b2b #revenue #contentmarketing #contentcreation #performancemarketing #videomarketing #inboundmarketing #personalbranding #founderledmarketing #contentstrategie #SMMA #contenttips This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.executivebrand.org