Chris Zago, Uovo: Storage and Advising Young Collectors

Chris Zago went from running food and beverage at a premiercountry club in St. Louis to pursuing his true passion — wine. For the past seven years, he’s been the Director of Advisory Services at UOVO Wine, the largest wine storage and collection services network in the United States. He works with everyone from first-time collectors to people with legendary cellars.In this conversation, we talk about what it actually takesto start collecting wine, the misconceptions that keep people from getting started, and how his hospitality background shaped the way he thinks about making wine feel welcoming.Topics covered:• Making the leap from hospitality to wine full-time• What “Advisory Services” actually means for collectors• How the wine collecting world has changed in seven years• The misconceptions that keep people from starting acollection• What the wine industry gets wrong about reaching newpeople• Lessons from country club hospitality that apply to wineWineWithJon is a podcast exploring how we make wineinteresting and compelling for the next generation. New episodes every Tuesday morning.—Guest: Chris Zago — Director of Advisory Services, UOVO WineWebsite: uovo.art/wineConnect:Instagram: @winewithjonEmail: [email protected]