Christmas & Holiday Special: Making magic with Meta’s Kate Box

The holidays are upon us and retailers are in deep preparation for the Christmas shopping rush. It’s going to be an unpredictable festive trading season this year with a raft of economic challenges and uncertainty amid the cost of living. In this Retail Therapy Christmas special, we’ll be discussing what’s in store for retailers, consumers and how spending may be shaping up. Joining us for some Retail Therapy is Kate Box, Director Global Business Group ANZ at Meta. Kate has a wealth of marketing and advertising experience and we're thrilled to have her on the podcast to share her insights. This episode covers: Consumer trends and technologies that can help retailers succeed in this all-important time Changing consumer habits and spending insights Winning over the cost-conscious consumer The role of technology during the Christmas rush Tips for businesses to be set up for success for the holiday season Championing e-commerce and brick-and-mortar shopping working together What we can learn from best-of-breed Christmas marketing campaigns ABOUT THE ARA: The Australian Retailers Association is the oldest, largest and most diverse national retail body. We represent a $420 billion sector that employs more than 1.4 million Australians and is the largest private sector employer in the country. As Australia’s peak retail body, representing more than 120,000 retail shop fronts and online stores, the ARA informs, advocates, educates, protects and unifies our independent, national and international retail community. Keen to learn more? With the end-of-year shopping season fast approaching, the recently launched ARA Christmas & Holiday Resource Hub offers a specially curated collection of reports, consumer spending insights, podcasts, and media releases, all designed to enhance your strategic holiday planning. Access here: https://www.retail.org.au/christmas-holiday-resource-hub