Cigar News and Episode 001 of Half Ashed

What this episode covers

Good day, folks. I’m glad you’ve stopped by. I have a few items of cigar news this week, with a good bit more coming in the next few days. First up, as we discussed in last night’s show (see information at the bottom of this post), Toraño Family Cigar will begin distributing Palió accessories and the new “E” cigar line from BOTL, LLC as of February 15th. Here’s the press release from yesterday: February 7th, 2013. Miami, Florida. – Toraño Family Cigar Company is proud to announce that they have been officially appointed by Brother of the Leaf, LLC as their sole distributor in the USA as of February 15th, 2013. Toraño will distribute Palió cutters, lighters and BOTL, LLC’s brand new cigar line “E”. The agreement marks the first time that the Toraño Family will have accessories to offer along with their own cigar line. Toraño Family Cigar’s president, Charlie Toraño, along with Brother of the Leaf president, Marc Aub, felt it was a perfect fit for both Companies. “Marc and I share the same business philosophy in that we both strive to offer an excellent product together with outstanding customer service. We are very excited to be able to add such a high quality range of cigar accessories to our product portfolio,” said Charlie. Marc added, “The new relationship between our companies is going to allow us to focus on maintaining our current level of quality, as well as, develop new products.” In the pursuit of precision and excellence, Palió cutters are entirely hand crafted in the USA and deliver the finest and most consistent cut for your cigars. More recently, Brother of the Leaf has developed and added a line of single torch Palió lighters and their new cigar line “E”. Palió’s superior design and construction has made it the premier choice in cigar preparation and lighting. A leader in the cigar industry, Toraño Family Cigar Company is a four generation company currently based in Miami, FL. It enjoys a rich heritage and history in tobacco growing and manufacturing. For more information: www.Toraño.com. Please also follow Toraño on Facebook: Toraño A Family Cigar Company or on twitter: @TORAÑOFAMCIGARS. Ezra Zion Ezra Zion also released a newsworthy item this week, in that their Inception will be rebranded in the near future (the blend remains the same; only the name is being changed to protect the innocent…). As reported by Ezra Zion on the Cigar Federation: Ezra Zion Cigar Company, recipients of multiple Cigar of the Year Awards for 2012, are re-branding their inaugural cigar release, INCEPTION. The name of the blend will be changed to JAMAIS VU. Chris Kelly explains, “After being cleared for use by the United States Patent and Trademark Office, we went into furious production on INCEPTION. Come to find out, the USPTO failed to inform us of another company that was using the same name and ended up awarding them the trademark rights.” Kyle Hoover, co-owner added, “We knew we had a choice: we could engage in a lengthy, nasty legal dispute, or we could keep our focus on making great cigars. We chose the latter.” “It’s the exact award-winning blend as INCEPTION, nothing has changed there, but along with the new branding we will be redesigning the packaging and adding 3 additional sizes as well.” The Don Fonseca noted. “I think our customers will be pleased!” “We chose the name “JAMAIS VU” because it’s the opposite of Deja Vu,

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