Cinnabon Makes a Big Beverage Move, with Chief Brand Officer Urvi Patel episode artwork

EPISODE · Jul 23, 2026 · 31 MIN

Cinnabon Makes a Big Beverage Move, with Chief Brand Officer Urvi Patel

from QSR Uncut · host QSR magazine

One of the country’s most-iconic treat chains recently rolled out Seattle’s Best Coffee as it looks to compete more aggressively for high-frequency beverage occasions and evolve beyond traditional indulgence moments. We’ll explore what that means for Cinnabon, how it’s innovating overall to meet the customer where they are, and what’s next for a chain that added more than 300 stores nationwide last year.The QSR Evolution Conference is just weeks away. Register here today to secure your spot to network and learn from the top restaurant brands in the country, from Chick-fil-A to White Castle to Shake Shack, Burger King, Texas Roadhouse, and many, many more.

Episode metadata supplied by the publisher feed · Published Jul 23, 2026

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Cinnabon Makes a Big Beverage Move, with Chief Brand Officer Urvi Patel

0:00 31:36

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