Circular Logistics as a Competitive Advantage: Rich Bulger on Turning Returns, Trade‑Ins, and Donations into Sustainable Profit

Retailers are under pressure to cut waste, protect margins, and hit aggressive sustainability targets—and the answer may be hiding in their returns, trade‑ins, and donations programs. In this episode of Supply Chain Forum, Rich Bulger explains how circular logistics can turn post‑purchase chaos into a strategic advantage, sharing real‑world examples from major brands that are reclaiming value, reducing landfill, and creating new customer experiences from what used to be pure cost centers. Listeners will learn where most retailers leave money on the table today, what data and partners you actually need to stand up a circular model, and how to get started without disrupting your existing supply chain operations.