Citi Digital Dialogues series 2021 – Episode 2: Emerging new business models

In our second audio episode we sat down with Sarika Joshi of Zalora and Sanjeev Jain at Citi to explore emerging business models in theory and in practice. Some of the most dynamic treasury, payments and general corporate finance innovation is occurring in the e-commerce and digital native space. The pandemic has accelerated and enhanced the commerciality of digital first, e-commerce, young and adaptive companies. The ability to move rapidly and both guide and follow their consumer base has propelled retail companies with a strong e-commerce base into a new world. These savvy and tech-based businesses process data and consumer insight rapidly, adjusting and evolving their approach and outlook to maximise efficiency and profit. This is reflected in their treasury and finance functions, where they can adapt to a fast paced environment and allow data and consumer insight to power a new kind of progressive and future focused decision making business model.