CL104: Art Markman on creative motivation and improvisation

Art Markman Phd is Professor of Psychology and Marketing at the University of Texas at Austin and Founding Director of the Program in the Human Dimensions of Organizations. He has have written over 150 scientific papers on reasoning, decision making, and motivation, as well as several books on creativity, behavior change, and general psychology. Art's research explores how we think. He has made a lifetime study of how people form and use analogies, the mechanisms of decision making, and how our motivation affects our reasoning. However when he's not doing things related to Cognitive Sciences you might find him playing sax in a blues and ska band. More info and Free Book: http://jamestaylor.me/ In this episode, you'll learn:          Cognitive science     Jim Anderson     Motivation     Regret     The brain science of improvisation     Categorization by roles not features     Smart Change book     Taking up saxophone Please subscribe to my channel if you are into what I do! Your support is greatly appreciated and helps me continue to keep it free for everyone: * Please Subscribe To This Channel https://goo.gl/8EWszQ See my website for hundreds more free training videos, interviews, and free courses on creativity, innovation, creative process, creativity exercises, theory and loads more at http://www.jamestaylor.me Hope you enjoy it - if you do please subscribe to my YouTube Channel and come find me on my socials below. Thank You! * YouTube Channel https://www.youtube.com/c/JamesTaylorMe/ * Facebook https://www.facebook.com/jamestaylordotme * LinkedIn https://uk.linkedin.com/in/jameskirktaylor * Twitter https://twitter.com/JamesTaylor_me