Clint Schaff on Media, Community Involvement, and the Future of KUAF in Arkansas

"KUAF is doing as well as you're doing. If you're engaged in the community, then we're going to be engaged and earning your support."-Clint SchaffAbout the Show:In this episode of the I Am Northwest Arkansas® podcast, host Randy Wilburn chats with Clint Schaff, the General Manager of KUAF, about the vibrant landscape of public radio and how it uniquely connects communities in Northwest Arkansas. Clint shares his journey from a small town in North Dakota to California and finally NWA, where he has become an integral leader in the community.Randy and Clint delve into the significance of KUAF as an NPR affiliate, its role in connecting people across multiple states, and the financial model that supports its programming. Clint also shares exciting prospects for KUAF’s future, emphasizing the incorporation of new media, strengthening local content, and expanding community involvement.Key Takeaways:KUAF serves as a vital link connecting communities across Arkansas, Oklahoma, and Missouri with reliable public radio.Over 60% of KUAF’s revenue comes from listener support, emphasizing community commitment.Clint envisions integrating new digital mediums and live events to enrich programming and listener engagement.Innovative collaborations and creative ideas like KUAF live sessions aim to expand KUAF’s reach and impact.Clint encourages locals to volunteer and engage with KUAF, fostering a deeper sense of community.Important Links and Mentions on the Show*Email Clint SchaffWebsite KUAFKUAF on FacebookKUAF on InstagramSupport KUAF: Become a contributing listener.Tune in to KUAF 91.3 FM to listen to the I Am Northwest Arkansas® podcast on Ozarks at Large every Tuesday at 12 Noon and 7 PM CST. And, check us out on their podcast as well.This episode is sponsored by*(Sponsored by)FindItNWA.com Northwest Arkansas Council - "Life Works Here!" Try ONBoardNWA.com Today! *Note: some of the resources mentioned may be affiliate links. This means we get paid a commission (at no extra cost to you) if you use that link to make a purchase.Connect more with I am Northwest Arkansas:Grab our Newsletter Email Us at [email protected] With Our Facebook Page Connect With Us on Threads Connect With Our Instagram Connect With Our LinkedIn PageJoin The Facebook Group Connect with our Fearless Host, Randy Wilburn on LinkedInThank you for listening to this I am Northwest Arkansas podcast episode. We showcase businesses, culture, entrepreneurship, and life in the Ozarks. Consider donating to our production team to keep this podcast running smoothly. Donate to I Am Northwest Arkansas Mentioned in this episode:Winetopia 2026Winetopia 2026 Date: Friday, October 16th Time: 7-10pm Place: Stonebreaker Hotel on Markham hill Winetopia is Restore Humanity’s biggest annual fundraiser and brings together the very best of Northwest Arkansas (restaurants, artisans, small businesses, and (community members) to support our work. While the event raises essential funds for children in Kenya, its heartbeat is entirely local. There are over 100 local businesses who contribute auction items, regional chefs and beverage makers who showcase their craft, and the hundreds of residents gathering to celebrate community generosity. Winetopia strengthens local partnerships, elevates homegrown talent, and reinforces Northwest Arkansas's identity as a place where global compassion is fueled by local collaboration. Winetopia is a beautiful demonstration of how a united local community can create life-changing impact for children and families worldwide. Winetopia 2026