[CLIP] « My pieces are copied everywhere. » | Sophie Lou Jacobsen

👉 Mon sponsor du mois | Shopify📧 Ma newsletter | S'abonner🖥️ Ma chaîne YouTube | S'abonner— A real strategy lesson from an independent creator. Sophie Lou Jacobsen recounts discovering her own pieces sold under other names at a manufacturers' trade fair in Frankfurt — Ripple Cup, Wave Pitcher, everywhere. Rather than filing a lawsuit, she chooses to move on to the next collection. She also discusses her real competitors, the strategic role of PR and photography, and her long-term vision: becoming a lifestyle brand. A clip for anyone who has ever wondered what you really protect, and what you let go, when building a brand.Vous souhaitez sponsoriser TheBoldWay Podcast ou nous proposer un partenariat ?Contactez mon label Orso Media via ce formulaire ou [email protected]: TheBoldWay ou The Bold Way, anciennement connu sous le nom de Entreprendre dans la mode ou EDLM , est un podcast produit et réalisé par Adrien Garcia.   Hébergé par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.