Closing the Gap in Sustainable Fashion: An Interview with Kirsta Hawkins, Founder of Mutual Muse

In today’s interview episode, Fiona talks to Kirsta Hawkins, founder of Mutual Muse. They talk about how her business fills the gap in the market for sustainable fashion and discusses the importance of saying no. They also tackle how being autistic has positively impacted Kirsta’s business, which allows people to sell their clothing and supports local designers while promoting sustainability. Tune in!You'll Learn How To:New store opening in MelbourneAbout Mutual MuseKirsta's motivation to start Mutual MuseThe early days of Mutual MuseThe challenges of starting a business in a new countryCultural differences between Australians and AmericansTips and Challenges  for saying noHow Mutual Muse decides what to sellDealing with unhappy customersHaving boundaries in the workplace and respecting people's personal time, including weekendsBooks & resources that helped KirstaIssues related to sustainability, including the impact of the fashion industry on the environment and on third-world countriesGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist Want to get your #smallbusiness sorted in 2026/ 27? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching. Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA. We also love Descript. Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.