CMO dilemmas and the content challenge - part two episode artwork

EPISODE · Dec 31, 2014 · 25 MIN

CMO dilemmas and the content challenge - part two

from Busting the omnichannel - enterprise hacks and chats

In part two of their content strategy video discussion, Michael Brenner of NewsCred joins Jon Reed of http://www.diginomica.com to dig deeper - into a frank look at the impact of content on marketing, the role of marketing tech and personalization, and the challenges facing the modern CMO. Yes, you can get Busting the Omnichannel on iTunes.

In part two of their content strategy video discussion, Michael Brenner of NewsCred joins Jon Reed of http://www.diginomica.com to dig deeper - into a frank look at the impact of content on marketing, the role of marketing tech and personalization, and the challenges facing the modern CMO. Yes, you can get Busting the Omnichannel on iTunes.

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CMO dilemmas and the content challenge - part two

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This episode is 25 minutes long.

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This episode was published on December 31, 2014.

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In part two of their content strategy video discussion, Michael Brenner of NewsCred joins Jon Reed of http://www.diginomica.com to dig deeper - into a frank look at the impact of content on marketing, the role of marketing tech and personalization,...

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