CMO of Liquid I.V., Stacey Andrade-Wells episode artwork

EPISODE · Jan 29, 2026 · 30 MIN

CMO of Liquid I.V., Stacey Andrade-Wells

from Wharton Marketing Matters

Stacey Andrade-Wells, Chief Marketing Officer of Liquid I.V., shares how her background at Procter & Gamble and Unilever shaped a data-driven, purpose-led approach to building a culturally relevant hydration brand and executing its first Super Bowl advertising moment. Hosted on Acast. See acast.com/privacy for more information.

Episode metadata supplied by the publisher feed · Published Jan 29, 2026

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CMO of Liquid I.V., Stacey Andrade-Wells

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