Coach Prime on NIL and Patience | Colorado Buffaloes Football News

Coach Prime dives deep on his explosive first season at Colorado, revealing how he weaponized the transfer portal and NIL deals to rebuild the program with stars like his son Shedeur and Travis Hunter. He’s learned patience is key—today’s athletes are driven by more than just the game, including money—and insists schools must adapt or get left behind. Embracing NIL as essential, Sanders sees it not as a distraction but as fuel to keep that competitive fire alive until the NFL. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/0384674930691412