Coaching Programs vs. Free Content: What Actually Moves the Needle w/ Amber Figlow

In today's episode, I am joined (again!) by Amber Figlow...As a Content Strategist, Creator, and Speaker, Amber Figlow cuts through marketing noise to deliver strategies that drive real results. With over a decade of experience—from side hustler to Fortune 500 consultant to entrepreneur—she helps small business owners create sustainable content systems without the overwhelm. Acting as an experienced guide in content marketing, she shows proven shortcuts while maintaining authenticity. Through her 1:1 services, memberships, and digital products, she has helped hundreds of business owners build content strategies that work for them, not against them. Instead of chasing trends, she shows clients how to create authentic content that attracts the right people and lets them focus on what they truly love about their business.We discuss the following:Amber admits that the follower era is DEADShe reveals what her content strategy would be in today's landscapeHer take on the importance of an aesthetic grid or notThe power of investingA podcast exclusive! of what she's working on& so much more!Missed our first conversation? Catch Part 1 HERE !Other places you can find her:YouTubeTikTok LinkedIn Threads Pinterest