EPISODE · Feb 16, 2026 · 30 MIN
Coaching, Therapy and the Messy Middle: how to attract clients ripe for coaching
from Courage and Spice for Coaches: build your Self-belief and Business in under 30mins a week
Have you ever been in a coaching session and quietly thought, “Oh… I’m not sure I’m qualified for this”? This episode if for you! I unpack the messy, often misunderstood boundary between coaching and therapy and why the usual distinctions between the two aren’t actually that helpful. Instead, I offer my definition of coaching and explore what coaching is (and isn't!) designed to do.I also talk about how to recognise when coaching isn’t the right container, and how your marketing and sales process can help you attract clients who are truly ripe for coaching. ***Join The Coaching Well for Group Supervision hereFREE Private Podcast Bold not Beige: Why your coaching isn’t selling and what to do about it hereApply now for Ripen www.saspetherick.com/ripen Website: www.saspetherick.com | Instagram: @saspetherick***Apply now for Ripen www.saspetherick.com/ripen Join The Coaching Well for Group Supervision hereFREE Private Podcast Bold not Beige: Why your coaching isn’t selling and what to do about it hereWebsite: www.saspetherick.com | Instagram: @saspetherick
What this episode covers
Have you ever been in a coaching session and quietly thought, “Oh… I’m not sure I’m qualified for this”? This episode if for you! I unpack the messy, often misunderstood boundary between coaching and therapy and why the usual distinctions between the two aren’t actually that helpful. Instead, I offer my definition of coaching and explore what coaching is (and isn't!) designed to do. I also talk about how to recognise when coaching isn’t the right container, and how your marketing and sa...
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Coaching, Therapy and the Messy Middle: how to attract clients ripe for coaching
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