Coco and Eve’s Balinese Tropical Story with Founder Emily Hamilton

Founded in 2018 after being inspired by a recent trip to Bali, Emily Hamilton set out to capture the magic of the island with her beauty products. Combining tropical ingredients with advanced science and innovation, it’s no surprise Coco & Eve's now has multi-award-winning hair, tan, and body products. With a commitment to sustainability, the brand sources Balinese ingredients like coconut oil, cocoa, mangoes, papayas, and guava. Following a remarkable 240% sales increase from 2021-2022, Coco & Eve had several new product launches in 2023, expanding into skincare and SPF categories. The products are consistently best sellers – one Coco & Eve Sunny Honey Bali Bronzing Foam is sold every 30 seconds and the Antioxidant Face Tanning Micromist sold out within four weeks of launch, with 25,000 units sold within three weeks.The brand's story of rapid growth and expansion reflects Hamilton's vision and determination since day one.In this episode, Emily also discusses:Building the new generation of digitally native global brands under the Supernova umbrellaHow she bootstrapped the business successfully (she even sold her house to do so!)The synergy between all channels and markets for widespread availability and notorietyBuilding a globally successful brand having a presence in 38 countriesLaunching tan in ULTA and the halo effect that it had with 16+ million views on socialWe hope you enjoy this episode and gain valuable insights into Emily’s journey and the growth of Coco & Eve. Don't forget to subscribe to the Glam & Grow podcast for more in depth conversations with the most incredible brands, founders, and more.Be sure to check out Coco & Eve at www.cocoandeve.com and on Instagram at @cocoandeveThis episode is sponsored by Shopify.Shopify POS is your command center for your retail store. From accepting payments to managing inventory, Shopify has EVERYTHING you need to sell in-person. Sign up for a one-dollar-per-month trial period at www.shopify.com/glamThis episode is brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don’t email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified brands recapture 7+ figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co