Collective Enrollment Episode 2: A World Without Facebook and The College Board — The Future of Recruitment and Student Engagement

from Higher Ed Pulse · host Zach Busekrus, Vanessa Didyk

About the Series: In this special 4-part series, you’ll get a crash course on what Collective Enrollment is, why it matters for both enrollment and marketing professionals, and how to adopt Collective Enrollment strategies into your enrollment marketing mix.We’ll explore what a world without Facebook and the College Board might mean for new student acquisition, hear the founding story of ZeeMee, and learn from current high school students about how they want to and don’t want to be recruited by institutions.This series is brought to you by ZeeMee. ZeeMee is the go-to social community for students headed to college. More than one million students use ZeeMee to connect and chat with other prospective students interested in the same colleges and universities. And more than 150 schools use ZeeMee to establish and facilitate quality relationships with future students as early as their sophomore year in high school. To learn more about ZeeMee head on over to colleges.zeemee.com — and be sure to tell them that your friends at Enrollify sent you their way. Learn more about this episode in our show notes. - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Episode metadata supplied by the publisher feed · Published Apr 5, 2022

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Welcome to Episode 2 Collective Enrollment — a special four-part podcast series that explores the future of student marketing and recruitment brought to you by ZeeMee and Enrollify. In this episode of Collective Enrollment, you’ll meet Vanessa Didyk — CEO of ZeeMee. Vanessa is a serial entrepreneur with over 16 years’ experience building and leading edtech companies to support the academic journey and increase access to quality education. On today’s podcast, Zach chats with Vanessa about how shifts in consumer behavior, standardized testing requirements, and social media usage and reach have affected and will continue to affect the ways in which colleges and universities recruit students. You can connect with Vanessa on LinkedIn or Twitter via the links in the show notes below!

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This episode was published on April 5, 2022.

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