Color Theory and Branding

[Recap] Steven, Alan and Melissa recap Tuesday's episode with Thais Lopes. Thais is a creativity and mindset coach who helps women who may be struggling to achieve success by helping them with their mindset, belief systems, and thoughts, as well as finding their inner-creativity.

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[00:00] What's up Creative Hustlers!

[00:29] Welcome to Thursday!

[00:46] Recapping Thais Lopez, our color theory & branding ninja!

[01:00] Thais hustled Steven, and put herself in a position to show up!

[01:40] Introvert & Extrovert together

[02:15] Alan was a shy kid but used creativity to get over it.

[03:00] You need to find what your release point is.

[04:11] How are you going to become friends with your anxiety?

[04:55] Anxiety is actually really self-centered, it's all "me, me, me"

[06:00] Your outward personality is very different than your inward personality.

[07:00] You are pushing yourself because you had deadlines.

[08:30] We'll meet halfway.

[09:00] Steve was going to graduate with a music degree.

[09:45] Google it right now, "autistic children who drum"

[10:15] Thais opening on color theory and branding.

[10:25] Thais quit teaching, and now she's a full-time coach for women.

[11:00] She's qualified by going through it herself.

[11:20] Color theory from a brand perspective.

[12:00] Knowing what color signifies in your brand.

[12:40] Yellow & Red spark hunger, so check out fast food logos.

[13:00] There's a reason why Apple looks sleek.

[14:10] Orange is a really cool for color theory.

[15:30] What about different tones of red & blue?

[16:22] Start-ups use a lot of light blues.

[17:20] Some color cars are worth more as a trade-in.

[17:50] You can't just jump to colors and logos first.

[18:50] Sometimes we like a shade, but it doesn't align with our brand.

[19:30] It's not about you, it's about what your customers want.

[20:00] Melissa is not a part of the "Just for Men" conversation.

[20:45] We're trying to build you a brand, not an Ego Diorama.

[21:23] Join Thais's private Facebook Group!

[22:00] It's not all just colors, it's also fonts!

[23:00] Paragraph fonts are so important.

[23:30] The Creative Hustler graphics have changed!

[24:22] Go to Thais's Website, and click on "Community"

[25:22] Download Thais's Ultimate Guide to Color Theory for Branding from her website!

[25:50] There are so many psychology majors in the room.

[26:20] People with a psychology degree can go into Marketing.

[26:55] Alan was supposed to be a doctor…

[27:10] Leave us a review on iTunes, Stitcher, Google Play

[27:20] Join our kick-ass Facebook community.

[27:53] Melissa's Moment of Hustle

Contact:

ThaisAngelicaCoach.com

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