Color Theory for Brands - What Your Colors Really Say About You episode artwork

EPISODE · Jul 12, 2024 · 34 MIN

Color Theory for Brands - What Your Colors Really Say About You

from Marketing with Purpose · host MayeCreate Design

Have you ever stopped to think about why red dominates fast food chain brands while banks gravitate towards green?  It’s because colors impact everything from our mood to our appetite. And those branding pros know color is just one more tool in their marketing tool box. Between 62% and 90% of a product’s first impressions are determined by its colors. If you've ever wondered why your logo's color matters or what they mean, this episode is just for you!  MayeCreate’s co-art directors, Monica and Tyler, teamed up to plan this long anticipated and totally dorky chat explaining the basics of color theory and how different colors make people feel. Read the fully formatted blog post to accompany this episode at: https://mayecreate.com/blog/color-theory-for-brands/  P.S. Stay tuned for our next episode too!  We’re putting all this color theory into action explaining how to choose good logo and brand colors with a tutorial to do it yourself!   Featured Resource: Marketing on a Shoestring https://youmayecreate.com/marketing-on-a-shoestring/?utm_source=mayecreate_CTA

Episode metadata supplied by the publisher feed · Published Jul 12, 2024

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Color Theory for Brands - What Your Colors Really Say About You

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