Coming Up with Your Coaching Shtick

A simple way to stand out as a mom coach is to discover your core message and put it on repeat. While this might sound at first like the most boring marketing approach imaginable, the opposite is true. What happens is you start developing a truly intimate relationship with what your ideal client is struggling with and get to say over and over again how you can help, you allow the inspiration of poetry to move your potential clients to taking action and enter your world. I'm taking about metaphors and how they can help you create a truly unique niche and help you discover your mom coaching shtick.   On this week's podcast episode you'll hear:   My egg case and how it's going to make my summer a whole lot less stressful Having your core process at the ready is like having templates for many aspects of your coaching biz Talking about the same points over and over again allows metaphors and moving examples of your own life to come forward and move your audience with emotion. Examples of my own shticks through the years and how they build upon each other   Featured on the podcast:   Mom Coach School – my 12 week training plus one year of support coaching certification for moms now offers a VIP option for those craving more one on one support as you start and grow your mom coaching biz Mom Coach Club is now open!   Like the show? Leave a review here. It'll also ensure you're subscribe so you don't miss my juicy behind the scenes episodes that aren't publicized (one will be released next week!)