Comment attirer les BONS clients ? (et pas les mauvais payeurs !)

from En Business, Soyons Cash ! · host Pauline Thibout

Dans cet épisode, nous plongeons au cœur de la communication avec Laura Fanelli, passionnée par le sujet, qui nous partage toutes les clés pour construire une stratégie de communication rentable et authentique. Ensemble, nous explorons : - Les nouvelles tendances : essor des formats vidéo courts, influence B2B, avènement de l'IA. - Les bases d'une bonne communication : comment attirer vos clients idéaux, renforcer votre notoriété et soutenir vos objectifs commerciaux. - Les pièges à éviter : vouloir tout faire, en faire trop, se reposer sur sa notoriété... Découvrez toutes les étapes pour construire une stratégie de communication efficace, les outils et canaux incontournables, et des conseils pratiques pour mesurer vos résultats sans effet "yo-yo".Et parce que dans ce podcast, on aime le concret... Laura nous partage sans détour un cas client : celui d'une entreprise locale qui a pignon sur rue mais qui ne peut plus compter uniquement sur son enseigne pour faire face à la concurrence de plus en plus forte ! Que vous soyez dirigeant de TPE/PME ou passionné de communication, cet épisode est fait pour vous ! 🎙️ ➡️ Écoutez-le maintenant pour faire de votre communication un véritable levier de croissance ! Après écoute, partagez votre avis et vos propres astuces en commentaire ! Et si vous avez apprécié l'épisode, mettez un avis 5 étoiles ! ça nous aide beaucoup à faire découvrir le podcast :) Merci !Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

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This episode is 49 minutes long.

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This episode was published on December 2, 2024.

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