Commercial banking, evolved: a chat with EverBank’s Christine Martin & Vincent Ford episode artwork

EPISODE · Jun 10, 2025 · 24 MIN

Commercial banking, evolved: a chat with EverBank’s Christine Martin & Vincent Ford

from Banking Reinvented

Recorded at Backbase ENGAGE Americas, episode 52 of Banking Reinvented is a deep dive into the rapidly changing commercial banking landscape — and how EverBank is adapting alongside it.In this episode, host Tim Rutten is joined by two special guests: EverBank’s Christine Martin (Head of Treasury Management) and Vincent Ford (SVP, Digital Platform Manager). Together, they chat about how modern banks in the commercial space are transforming their approach to customer service, leveraging digital technologies, and preparing for a future increasingly shaped by AI.Tune in to learn about how EverBank is embracing tech advancements to create seamless digital experiences that meet the complex needs of businesses ranging from small enterprises to large corporations.–Curious to find out more about customer-centric banking? Follow us on LinkedIn:-> Backbase-> Jouk Pleiter-> Tim Rutten-> Christine Martin-> Vincent Ford-> EverBankStep into the future of finance -> Check out our content hubTimestamps(00:00) – Welcome to the “Banking Reinvented” podcast(00:43) – Intro to Christine, Vincent, and EverBank(02:40) – Top-of-mind issues in the banking industry(04:59) – Key shifts in the financial landscape(07:15) – Balancing technology investments and ROI(10:09) – The threat of disintermediation(11:39) – Key fintech players to keep an eye on(13:35) – The opportunities and risks of AI(15:37) – Getting started with AI adoption(18:26) – Exciting areas of the AI space(21:27) – Tips for adopting a leadership mindset(23:38) – Episode wrap-up

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Commercial banking, evolved: a chat with EverBank’s Christine Martin & Vincent Ford

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This episode was published on June 10, 2025.

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Recorded at Backbase ENGAGE Americas, episode 52 of Banking Reinvented is a deep dive into the rapidly changing commercial banking landscape — and how EverBank is adapting alongside it.In this episode, host Tim Rutten is joined by two special...

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