Commercial Excellence in the Era of AI

Our experts explore strategies that can enhance Commercial Excellence for pharma and life sciences companies. The panel discusses common challenges like regulations, HCP engagement, and consent, offering insightful case studies and experiences. Plus, they dive into the new role of "medical science liaisons".In this episode, you will gain first-hand insights on elevating sales force effectiveness through AI-powered solutions.💬 Speakers and moderators🔹 Muhammad Sajjad - Dy. Director Commercial Excellence & Trade Marketing at OBS AGP (Pvt.) Limited 🔹 Mohamed Amer - Commercial Operations Business Excellence Expert 🎙 Hosted by Platforce's Head of Marketing, Stefan Repin, and Events Manager, Juliana Maria Kreisel.