Commodities Roundup: December and January 2014

The global commodities market saw volatility throughout December 2013 and into 2014, a trend expected to continue well into the year. Salmon saw a huge price rise in December 2013 due to poor weather in Norway, one of the world’s largest salmon exporters, and a high demand in the eurozone. These factors created a 23.5 percent rise in salmon prices. In hard commodities, a lull in industrial activity and supply buildups created low demand and low prices for metals. Coal and natural gas prices, on the other hand, are skyrocketing due to the polar vortex in the US, causing many consumers to use more of these fuels than normal to heat their homes.Lots of brands claim to be number one… but can they prove it?At Euromonitor International, we help brands build trust through evidence-based research. Our claim validation service ensures your marketing messages are backed by real data. Stand out in a crowded market. Visit euromonitor.com/claims to learn more.