Commodities Roundup: October 2013

Fluctuation in prices was the main story in soft commodities in October. Wheat prices rose sharply as concerns arose due to the smaller than usual crop in Argentina. Prices fell once rumors spread India would cut its flour price for wheat exports. A fire in a Brazilian port engulfed around 150,000 pounds of sugar in mid-October, temporarily raising sugar prices. Francisco Redruello, Senior Foods Analyst at Euromonitor, also discusses cocoa and skim milk powder in this monthly roundup of soft commodities.Lots of brands claim to be number one… but can they prove it?At Euromonitor International, we help brands build trust through evidence-based research. Our claim validation service ensures your marketing messages are backed by real data. Stand out in a crowded market. Visit euromonitor.com/claims to learn more.