Communicate with clarity — Ladan Wise, Deputy Director of...

What this episode covers

This episode features Ladan Wise, Deputy Director of TED Conferences team. In this conversation, Ladan shares TED’s detailed communication plan - before, during, and after an event. Listen in as the two explore how to foster a long-lasting connection amongst attendees. 2:36 - A description of the consistent voice that TED uses 4:53 - A walkthrough of how each event is marketed 7:56 - The strategy behind the timing of each weekly countdown email 12:12 - How clear communication can make an event more accessible 14:16 - How to create a seamless arrival experience for attendees 17:19 - A cure for the post-event TED-ache 25:21 - How each attendee can create their own customized experience

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How long is this episode of Solving for X?

This episode is 28 minutes long.

When was this Solving for X episode published?

This episode was published on October 23, 2019.

What is this episode about?

This episode features Ladan Wise, Deputy Director of TED Conferences team. In this conversation, Ladan shares TED’s detailed communication plan - before, during, and after an event. Listen in as the two explore how to foster a long-lasting...

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