Communicating Brand Through Every Little Detail with Matthew Smith

from Give an Ovation: The Restaurant Guest Experience Podcast with Zack Oates · host Ovation

Send us Fan MailMatthew Smith is what you could call a CMO squared - being the Chief Marketing Officer at The Madera Group and one their brands, Tocaya Organica. Matthew has seen tremendous success in building Madera's brands (Hailey Bieber wears their to-go bag??) and we were lucky to have him on this episode. He and Zack discuss: Importance of branding vs productMatthew's "Every Last Detail" philosophyKeeping a strong brand off-premiseMuch moreThanks Matthew!

What this episode covers

Send us Fan Mail Matthew Smith is what you could call a CMO squared - being the Chief Marketing Officer at The Madera Group and one their brands, Tocaya Organica. Matthew has seen tremendous success in building Madera's brands (Hailey Bieber wears their to-go bag??) and we were lucky to have him on this episode. He and Zack discuss: Importance of branding vs productMatthew's "Every Last Detail" philosophyKeeping a strong brand off-premiseMuch moreThanks Matthew!

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Communicating Brand Through Every Little Detail with Matthew Smith

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This episode is 21 minutes long.

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This episode was published on February 15, 2021.

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