Communications Strategic Messaging With Miriam Khalifa

In this week's episode, join Kim Clark as she engages in a compelling conversation with Miriam Khalifa, delving into the profound impact of messaging strategy as it relates to DEI. With a background rooted in political and public opinion research, Miriam's involvement in top-tier U.S. campaigns adds a unique perspective. The discussion centers around the crucial alignment between words and actions, emphasizing the necessity for corporations to uphold their messaging while remaining mindful of social causes. Kim and Miriam explore the vital link between genuine actions and communicated intent. The conversation also navigates the realm of DEI benchmarks, shedding light on the judicious employment of political communications. Tune in to this episode to uncover the path forward for organizational communications.About The Guest:Miriam Khalifa (she/her) is passionate about the power of communications and data to create organizational and social change. She began her career in political and public opinion research, shaping the messaging of top campaigns in the U.S. As a DEI strategist, she has leveraged communications and research to establish effective initiatives for diversity, equity, and inclusion. Currently, she does consulting and data analytics to optimize the impact of DEI strategies for financial services and technology companies.Find Miriam Here:LinkedInAbout Kim:Kim Clark (she/her) focuses her work on the communicator and content creator's role in diversity, equity, and inclusion (DEI). She is the co-author of The Conscious Communicator: The fine art of not saying stupid sh*t, an Amazon #1 bestseller and the leading voice for DEI communications and social justice messaging for brands.She speaks at conferences, writes custom workshops, writes inclusive communications guides, and consults with companies on all things related to diversity, equity, and inclusion communications. Kim is a member of the LGBTQ+ community, a cisgender woman, Native American (Muscogee Nation) and a mom of two kids with disabilities. These marginalized identities and the privileges that come with society seeing her as White motivate her daily for social change.Communicate Like You Give A Damn PodcastWebsiteInstagramLinkedInYouTubeTikTok Thank you for listening! Please review, leave a comment and subscribe!