EPISODE · Jul 9, 2025 · 2 MIN
Cómo el marketing salvó y reinvento a una empresa entera: el caso de Old Spice
from Soy.Marketing · host Mathias Pérez
Old Spice reinventó su imagen con una campaña viral, pasando de marca obsoleta a ícono cultural gracias al poder del marketing estratégico.
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Cómo el marketing salvó y reinvento a una empresa entera: el caso de Old Spice
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This episode was published on July 9, 2025.
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