Como Transformar Crises em Oportunidades de Negócio | PricingCast #73

from PricingCast - O melhor podcast de pricing e excelência comercial do Brasil🎙😜 · host PricingCast

No episódio 73 do PricingCast, Ana Efigênia e Wilson Ricoy recebem Dayane Capelari, CEO da Mica Eventos, uma das maiores referências em cenografia para shoppings no Brasil. Ela compartilha sua trajetória marcada por altos e baixos: da abertura de lojas de semijoias à falência com milhões em dívidas, até se reinventar e construir uma empresa que hoje atende dezenas de shoppings com projetos exclusivos.Foi falado sobre: * Como transformar erros em aprendizado.* O impacto da pandemia no setor de eventos.* O papel do networking na virada de carreira.* Estratégias de precificação sob medida para clientes.* A liderança feminina em um mercado dominado por homens.Uma conversa inspiradora para empreendedores, gestores e quem busca aprender a superar crises com inovação e resiliência.📌 Assista agora e transforme sua carreira e seu negócio!Esperamos que você goste e que possamos agregar no seu aprendizado pessoal e profissional. Curte, comenta, ative o sininho e compartilhe esse episódio. Até o próximo PricingCast.🔹Faça parte da nossa comunidade no WhatsApp! Tenha acesso a conteúdos exclusivos, troque experiências e conecte-se com profissionais que estão transformando o mercado. lá você tem acesso a muito conteúdo relacionado a estratégia de Pricing, GTM, IM & Vendas Brasil.🔹Convite para grupo do WhatsApp. 🚀 👉 https://typebot.co/pcast-comunidade_________________________________Saiba mais no site:https://www.pricingcast.com/Saiba mais sobre Dayane Capelari:https://www.linkedin.com/in/dayane-capelari-45b92716b/Hosts: Ana Efigênia: https://www.linkedin.com/in/anaefigenia/Instagram: https://www.instagram.com/efiana0511/Wilson Ricoy - https://www.linkedin.com/in/wilsonricoy/Instagram: https://www.instagram.com/wilsonricoygtr/_________________________________Nota: O PricingCast é uma iniciativa totalmente independente. As opiniões expressas são baseadas em pesquisas acadêmicas e conhecimentos adquiridos de forma independente, e não representam necessariamente as posições das empresas onde os participantes atuam.

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This episode was published on September 4, 2025.

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