Cómo usar analogías para manejar objeciones de ventas con Fernando Velasco Pino (Episodio 208)

from Vender Diferente (ventas B2B) · host Chris Payne

Puedes comprar otro BMW o este vez ir por un Tesla... Esto es algo que dije a un prospecto la semana pasada antes de cerrar un negocio...spoiler alert...no vendo carros. En este episodio del podcast estoy con Fernando Velasco Pino, autor del libro 'Las 100 objeciones más comunes en la venta'. Fernando comparte su experiencia de más de 20 años entrenando equipos de ventas y discute las objeciones más comunes que enfrentan los vendedores hoy en día. También habla sobre cómo convertir un 'no' en un 'sí' y cómo manejar las objeciones en diferentes situaciones, como en llamadas telefónicas y mensajes de texto. Fernando destaca la importancia de entender las necesidades del cliente, generar confianza y adaptar las técnicas de venta a los diferentes medios de comunicación. Finalmente Fernando destaca la importancia del uso de analogías para argumentar y persuadir al cliente. ¿Quieres manejar más objeciones y cerrar más negocios? Este episodio viene 100% recomendado ;-) Aún hay cupos para el vender diferente mastermind en Bogotá el 5 de Julio. Puedes inscribirte en masventasb2b.com/mastermind

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This episode was published on June 24, 2024.

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