Compasses over Maps

We use the word "goal" to talk about so many things. I want to get better at piano. I'm committed to doing yoga every morning for 3 months. Someday, I'd love to run a marathon. These are all "goals". Business school teaches that goals should be measurable, within a set timeframe. Sales targets and KPIs and OKRs are all goals with multiple axes: time and value. We plot our course as we go, adjusting as necessary, until we reach our final destination (up and to the right). These types of goals are maps. But back here in the real world, life teaches something different.