Compliance as a Growth Lever: Close Enterprise Deals

Get featured on the show by leaving us a Voice Mail: https://bit.ly/MIPVM In this episode, Mark Smith speaks with Caleb Mattingly about how startups and enterprises should approach AI governance, compliance, and risk as AI adoption accelerates. The conversation focuses on ISO 42001, common misconceptions about AI security, and why compliance is less about badges and more about trust, data quality, and long term viability. You will hear practical perspectives on when compliance becomes essential, how it functions as a sales enabler, and why human oversight still matters more than autonomous agents in high risk environments. 👉 Full Show Notes https://www.microsoftinnovationpodcast.com/810   🎙️ What you’ll learn How ISO 42001 differs from traditional security standards like ISO 27001 Why AI compliance is primarily about data quality, bias, and risk anticipation When compliance becomes a sales lever rather than a legal checkbox Why most organisations are not ready for autonomous compliance agents How startups should time compliance investments without killing runway ✅ Highlights “ISO 42001 does not prove that your AI system is secure at all.” “Most of it is not security related, it’s about data quality and bias.” “AI is only as good as the data that you give it.” “Compliance acts as a sales lever before it acts as a security guarantee.” “AI can make a lot of mistakes very quickly.” “Most companies are not ready for AI agents with admin access.” “SOC 2 in two weeks is not a thing.” “Compliance and security are not one to one.” “Enterprises care about whether you handle their data securely.” “It takes a minimum of five months to get SOC 2 done properly.”  🧰 Mentioned International Standards Organization: https://www.iso.org/ ISO 42001: https://www.iso.org/standard/42001  ISO 27001: https://www.iso.org/standard/27001  SOC 2: https://www.aicpa-cima.com/topic/audit-assurance/audit-and-assurance-greater-than-soc-2 EU AI Act: https://eur-lex.europa.eu/eli/reg/2024/1689/oj/eng ✅Keywords ai governance, iso 42001, ai compliance, startup compliance, data privacy, soc 2, iso certification, ai risk management, enterprise sales, ai regulation, security and privacy, responsible ai If you want to get in touch with me, you can message me here on Linkedin.Thanks for listening 🚀 - Mark Smith