Confessions of a Street Broker: Betting on Baton Rouge with Alex Ruch

In this episode, Jeremy sits down with Alex Ruch, Vice President of Industrial Sales & Leasing at ELIFIN® in Baton Rouge. A proud native of the city, Alex brings deep local insight and a strong sense of purpose to his work — focusing on the South Choctaw corridor and playing an active role in the revitalization of north Baton Rouge.They dive into his unique path from outside sales at a manufacturing firm to becoming a trusted voice in the industrial brokerage space. Alex shares what makes the Baton Rouge market special, what industrial owners and investors are looking for, and how his faith and family keep him grounded.This one’s all about doing business with intention — and believing in the future of your hometown.