EPISODE · Apr 25, 2023 · 55 MIN
从宝马冰淇淋事件看危机公关的变局
from BrandX品牌增长实验室
本期音乐�：Eric Paslay - Friday Night最近宝马的事件愈演愈烈，我们也忍不住加入了讨论于是就有了这一期播客，作为曾经奢侈品公关出身的小麻以及曾经的媒体老师嘉骏，我们都从各自的视角聊了聊这个事件，也分享了我们对于危机公关应对的看法当然作为一个插科打诨的播客，我们也分享了最近的一些项目启发、我们最近的一些思考和迭代，期待能给你带来新的碰撞~又建新群了，入群方式�
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从宝马冰淇淋事件看危机公关的变局
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