EPISODE · Oct 8, 2025 · 15 MIN
Connect With Your Team
from The Advanced Selling Podcast · host Bill Caskey and Bryan Neale: B2B Sales Trainers
Send us Fan MailIn this episode, Bryan explores why the best sales leaders focus as much on connecting with their people as they do on connecting with their customers.Sales is often seen as an individual sport - everyone chasing their own numbers and commissions. But the real magic happens when leaders take time to understand each team member’s unique motivations and coach them accordingly.Bryan shares how great leaders:Build individual connections with reps instead of one-size-fits-all coachingDig into each person’s core motivators (hint: it’s not always money)Spend their coaching time strategically, focusing 80% of one-on-one effort on good performers with high potentialPro tip: If you’re a salesperson, forward this episode to your sales manager. It might just change the way your team connects and performs.-Curious about certification in the Blind Zebra Sales Operating System? Learn more here.Grab your Huddle ticket before it sells out (and it's almost sold out!).Ready to stop competing on price? Join Bill's Insider coaching program at advancedsellingpodcast.com/insider.
What this episode covers
Send us Fan Mail In this episode, Bryan explores why the best sales leaders focus as much on connecting with their people as they do on connecting with their customers. Sales is often seen as an individual sport - everyone chasing their own numbers and commissions. But the real magic happens when leaders take time to understand each team member’s unique motivations and coach them accordingly. Bryan shares how great leaders: Build individual connections with reps instead of one-size-fits-all...
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Connect With Your Team
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