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Connecting the Dots: Unifying Sales, Marketing, and Data with Sonia Vachon episode artwork

EPISODE · Dec 2, 2025 · 14 MIN

Connecting the Dots: Unifying Sales, Marketing, and Data with Sonia Vachon

from The Move In Senior Living Marketing · host Unlock Health

In this episode, Sonia Vachon of Further delves into the rapidly evolving world of senior living sales and the critical need to break down silos between sales and marketing. She shares why today’s most successful organizations view technology not as a replacement for human connection—but as a powerful tool to amplify it. Sonia unpacks how a unified customer experience, simplified tech stacks, and smarter data use can transform lead management and help teams move faster, together. https://www.linkedin.com/in/sonia-vachon/ https://www.talkfurther.com/

What this episode covers

In this episode, Sonia Vachon of Further delves into the rapidly evolving world of senior living sales and the critical need to break down silos between sales and marketing. She shares why today’s most successful organizations view technology not as a replacement for human connection—but as a powerful tool to amplify it. Sonia unpacks how a unified customer experience, simplified tech stacks, and smarter data use can transform lead management and help teams move faster, together. https://www.linkedin.com/in/sonia-vachon/ https://www.talkfurther.com/

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Connecting the Dots: Unifying Sales, Marketing, and Data with Sonia Vachon

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How long is this episode of The Move In Senior Living Marketing?

This episode is 14 minutes long.

When was this The Move In Senior Living Marketing episode published?

This episode was published on December 2, 2025.

What is this episode about?

In this episode, Sonia Vachon of Further delves into the rapidly evolving world of senior living sales and the critical need to break down silos between sales and marketing. She shares why today’s most successful organizations view technology not as...

Can I download this The Move In Senior Living Marketing episode?

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