Conscious Marketing for Purpose-Driven Brands with Ashlee Sang | The Official Do Good Better Podcast #244

Today's 5-Star Guest is Ashlee Sang,  Brand Messaging Strategist, Consultant & Collaborator at Ashlee Sang Consulting. Ashlee found her way to marketing and communications via an unconventional mix of Anthropology, Linguistics, and French at Washington University in St. Louis. (All of which influence her current work, believe it or not.)Before launching her business full-time in 2019, Ashlee worked with nonprofits, including a law school alumni department, an international headquarters of a human rights education NGO, and a county branch of Habitat for Humanity. She also freelanced on the side for many years, not knowing at the time that she was preparing for entrepreneurship.By combining these experiences with the conscious consumerism movement she was exploring in her personal life, Ashlee discovered brand messaging and marketing strategy and business for good...and never looked back.She has since worked with over 70 businesses on everything from brand development and media list building to content creation and copywriting, always with values and audience-driven messaging at the core.Connect With Ashlee Sang Consulting: https://ashleesang.com/Contact Ashlee: https://ashleesang.com/info/about/Support This Podcast! Make a quick and easy donation here:https://www.patreon.com/dogoodbetterSpecial THANK YOU to our sponsors:Donor Dock - The best CRM system for your small to medium sized nonprofit, hands down! Visit www.DonorDock.com and use the Promo Code DOGOODBETTER for a FREE month!One Cause - The most intuitive event and online fundraising software available! Visit www.OneCause.com to help make your busy event-planning life less stressful and more successful!Brady Martz - The Nonprofit Audit Specialists! Visit www.BradyMartz.com to connect with folks to make your fiscal life a heckuvalot easier!iTunes: https://apple.co/3a3XenfSpotify: https://spoti.fi/2PlqRXsYouTube: https://bit.ly/3kaWYanTunein: http://tun.in/pjIVtStitcher: https://bit.ly/3i8jfDRFollow On Facebook: https://www.facebook.com/DoGoodBetterPodcast/Follow On Twitter: @consulting_do #fundraising #fundraiser #charity #nonprofit #donate#dogood #dogoodBETTER #fargo #fundraisingdadAbout Host Patrick Kirby:Email: [email protected]: https://www.linkedin.com/in/fundraisingdad/Want more great advice? Buy Patrick's book! Now also available as an e-book!Fundraise Awesomer! A Practical Guide to Staying Sane While Doing GoodAvailable through Amazon Here: https://www.amazon.com/dp/1072070359