Consistency Beats Talent in Business: Laura Berman Fortgang on Scaling

If you’ve ever wondered why some entrepreneurs succeed while others burn out, this episode breaks it down in the most honest way possible.In this conversation, Paresa Noble sits down with Laura Berman Fortgang—one of the first certified coaches in the U.S. and CEO of Intercoach—to unpack what it really takes to build and sustain a business over decades. From mindset shifts to practical strategy, Laura shares the difference between focusing on what to do versus who you need to become.They dive into why consistency matters more than talent, how failure is part of the process (not a detour), and why visibility through speaking, content, or personal branding is one of the fastest paths to growth. Laura also shares how her TEDx talk from 2015 still brings in clients today, proving the long-term power of showing up and putting yourself out there.This episode is a must-listen for any entrepreneur ready to stop playing small and start building with intention.Connect with Laura here: @laurabfortgang👉 Apply to be a guest on the show: https://link.apisystem.tech/widget/form/k1mudLJxNhccF57q8Rc1 🎧 For digital marketing, podcast production, or book ghostwriting and publishing services, visit: www.NobleerMedia.com Download the 2025 Authority Marketing Guide to help you grow your credibility in business: https://nobleermedia.com/resources-21