EPISODE · Mar 30, 2023 · 51 MIN

Construire une stratégie de marque responsable avec Charlène Patras - Episode 172

from Le Podcast du Marketing - stratégie digitale, marketing digital, CMO, persona, emailing, inbound marketing, webinaire, lead magnet, branding · host Estelle Ballot

Est-ce que je suis responsable ? Est-ce que ma marque est responsable ? Est-ce que le marketing ça peut être autre chose que de pousser les autres à consommer? À surconsommer ? Cette question je l'ai posée à mon invitée Charlène Patras pour comprendre comment on pouvait allier marketing et responsabilité. Si vous vous êtes déjà posé la question sans trouver les moyens concrets d'y répondre, cet épisode est fait pour vous. --------------- 🔔 Pensez à vous abonner au Podcast du Marketing 💌 À rejoindre ma newsletter ⭐⭐⭐⭐⭐ Et à me laisser un avis 5 étoiles sur iTunes ou Spotify Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

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Construire une stratégie de marque responsable avec Charlène Patras - Episode 172

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