Consumer Expectations, They are a-Changin'
from Media in Minutes with Simon and Andy Hosted by Microsoft
In addition to introducing themselves, Simon and Andy talk about what media consumers expect today—personalization, on-demand, and more intimate experiences. But just as important is how the rise of platforms, including social media companies, is forcing traditional media to experiment and evolve their models to meet that demand. All of it, you'll learn, is based on data. Simon Crownshaw | LinkedIn Andy Beach | LinkedIn Click here for transcript of this episode.
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