Consumers Grappling with the Paradox of Plant-Based Foods

While the trade media is fixated on reporting on the meteoric growth of plant-based foods, here at The Hartman Group we’re looking under the hood. And what we see is a paradox consumers are wrestling with: benefits versus values.If you like these insights, subscribe to our free weekly email newsletter where we share data-packed infographics, insightful articles, food & beverage industry trends and more.