EPISODE · Oct 20, 2018 · 28 MIN

Contagious

Contagious - by Jonah Berger'Why things catch on' You'd think that the best product at the most attractive price with the most advertising would be the product that wins, but that's not always the case. Jonah did some digging and found six factors that drive word of mouth and lead products, services and behaviours to go 'viral' (to be spread from person to person via word of mouth): Social currency, triggers, emotion, public, practical value, and stories. Hosted on Acast. See acast.com/privacy for more information.

Episode metadata supplied by the publisher feed · Published Oct 20, 2018

What this episode covers

Contagious - by Jonah Berger'Why things catch on' You'd think that the best product at the most attractive price with the most advertising would be the product that wins, but that's not always the case. Jonah did some digging and found six factors that drive word of mouth and lead products, services and behaviours to go 'viral' (to be spread from person to person via word of mouth): Social currency, triggers, emotion, public, practical value, and stories. Hosted on Acast. See acast.com/privacy for more information.

PodParley-generated summary based on available episode metadata and transcript content.

NOW PLAYING

Contagious

0:00 28:53

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

Food Saved My Life

Mar 19, 2026 ·34m

Eat More Vegetables: The 4 Foods That Beat Ozempic (Naturally)

Feb 18, 2026 ·11m

How to End Heart Disease with Dr. Fuhrman

Feb 11, 2026 ·45m

Revolutionizing Breast Health: QT Imaging, Overdiagnosis, and What to Do Instead

Jan 27, 2026 ·35m

The Dark Side of the Supplement Industry

Nov 12, 2025 ·35m

Electrolytes, Energy, and the Deadly Salt Fix

Oct 17, 2025 ·40m

Similar Podcasts

Eat to Live Jenna Fuhrman, Dr. Fuhrman Our health is our most precious gift and smart nutrition can change your life. Each month, join Dr. Fuhrman and his daughter, Jenna Fuhrman as they discuss important topics in the world of nutrition. Eat to Live will change the way you eat and think about food. French Your Way Jessica: Native French teacher founder of French Your Way Boost your French listening skills and test your comprehension with this one of a kind series of podcasts. Get the chance to listen to a real conversation between native speakers talking at normal speed AND customise your learning experience through carefully designed sets of questions (2 levels of difficulty) available for download at www.frenchvoicespodcast.com. All interviews also come with the transcript. French teacher Jessica interviews native speakers of French from around the world who share a bit of their life and passion. Where else would you meet in one same place a French yoga teacher based in Melbourne, a soap manufacturer from Provence, or a couple cycling around the world? The Small Business Startup School – Business Notes | Financial Literacy | Retail Psychology – For Professionals & Entrepreneurs The Small Business Startup School Inc. Starting or buying a small business? While personal circumstances may vary, business patterns remain timeless. On The Small Business Startup School, we explore strategies, insights, and practical solutions to help entrepreneurs confidently navigate their journey.Hosted by Ola Williams—a retail entrepreneur, fintech founder, and financial coach with over two decades of experience—this podcast marries financial awareness and retail psychology with optimism to deliver actionable takeaways.Join us to learn, grow, and connect as we uncover the keys to business success.Let’s continue to learn together and be encouraged to keep on connecting! HOMELAND HOMELAND The Church is a body not a building. It's the bride of Jesus Christ! Jesus is coming back for a mature bride. That means it's time for the church of Jesus Christ to move from milk to meat. This is the hour of maturity!HOMELAND is an announcement that the church is being set free. Only the church has the ability to transform the world. The kingdom's of this world will become the kingdoms of our Lord and Savior!All of creation has been waiting for this moment! Sons and daughters of God are rising up and taking their seat!

Frequently Asked Questions

How long is this episode of What You Will Learn?

This episode is 28 minutes long.

When was this What You Will Learn episode published?

This episode was published on October 20, 2018.

What is this episode about?

Can I download this What You Will Learn episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.

URL copied to clipboard!